Willie Geter has joined the Sensible Micro team as COO, Leader for Business Foundation Enhancements & Catalyst for Supply Chain, Distribution and Business Transformation
PRESS RELEASE APRIL 25, 2022
TAMPA, Florida, April 25, 2022
(Sensiblemicro.com) - Sensible Micro is proud to announce the recent appointment of Willie Geter as Chief Operating Officer. His rich background includes deep experience in supply chain strategy and a long track record of innovative leadership within the electronics industry. His addition will bring proven expertise and transformative potential to the leadership team.
As a visionary leader, Willie Geter has helped organizations and businesses to create strategic alignments within the Electronic Manufacturing, Component Distribution and Supply Chain Services industry for over 20 years. A main driver of Willie’s long term success has been his ability to develop and build high-performing teams that push strong collaboration, increasing both efficiency and effectiveness. Willie is known for identifying strategic opportunities that empower his organization to build key networks and establish long-term customer relationships.
Willie enjoyed his 11-year career with Arrow Electronics, where he served as Director of Supply Chain throughout the last decade. Most recently, Willie played a key role in driving Supply Chain Strategy in the Automotive Industry with a Global Automobile Manufacturer. Key responsibilities and accomplishments within this role spanned Supply Chain, Distribution, Manufacturing, Outsourcing, Quality and Business Margins with a Global Focus.
The opportunity to join Sensible Micro excites Willie, who remarks that his favorite aspect of his new role is that, “We will always do the right thing for our customers and our business to create a win-win business solution.”
In his spare time, Willie enjoys engaging the community with his leadership skills to influence a positive impact for his church, where he participates on the Deacon Board and also volunteers his time and support for housing for foster children.
About Sensible Micro: Sensible Micro stocks, sources, and distributes electronic components and hardware to manufacturers of electronic products across a variety of industries. Our state-of-the-art lab and unparalleled customer service set us apart, making us a supplier you can trust and a partner you can count on. For more information about Sensible Micro, visit www.sensiblemicro.com.
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Source: Sensible Micro